Our mission is to provide the tools & information to empower high school student athletes to take control of their college recruiting process and have enough knowledge to make the best decision possible.


At Play In School, we’ve always believed that knowledge is power.

That is why we’ve prided ourselves with the providing student-athletes, their parents & their coaches with the tools and information to take a proactive role in their college recruiting process. We’ve always thought that the idea “if he’s good enough, he’ll be found” is incredibly naive, so we created a platform to make it as easy as possible to take control of one’s own recruiting process. While we know a video will not “get you signed”, what we have seen over & over is that investing the time & effort to create a video can often be the catalyst for a kid to begin communicating with college coaches. That “action” of proactively communicating, with quality film, can often be what gets the ball rolling. The late Paul Keyes (former VCU Head Coach), once told me “I recruit kids that recruit me.” Meaning that he wanted kids that were excited about his program.

Word has spread of the power of video. We are now fortunate to team up with some of the best travel ball organizations in the country. The coaching staff’s of those programs understand how much more efficient their conversations can be with college coaches therefore helping all of their players that much more.

At Play In School, we’ve always believed that knowledge is power.
While we’ve been blessed to work with thousands of student-athletes that have moved on to college we started seeing a trend a few years ago that was more than concerning. There seems to be more “de-commitments” and transfers than ever before. We believe that an overwhelming number of those stemmed from a lack of knowledge… knowledge about the program, knowledge about the college & mostly knowledge about what the players was truly looking for from college.

There are no “bad colleges”. But college is a very important decision & very expensive investment. So we believe that every player should be going to the school that is the “best fit” for them… academically, socially & athletically.

That is what inspired our College Bus Tours. While we are big fans of the current format of Travel Ball for the opportunity for coaches to evaluate players, we knew there was an opportunity for us to help players evaluate colleges. It is no surprise that once a student athlete gains context, knowledge & experience on a variety of colleges he will be much better prepared to make the best decision possible for his future.